The Story of CertiAlert
CertiAlert started with a simple problem.A friend reached out one day, overwhelmed and frustrated.He was tracking hundreds of carriers in an Excel file.He hated it.The formulas were messy, scripts did not always run, and a few times he came dangerously close to big fines because of missed expirations.His boss did not want to hire extra staff, so he was stuck juggling compliance alone.
He tried other solutions like < a href = "https://www.aljex.com" target = "_blank" > Aljex < /a> and Turvo. Both are powerful and impressive, but they felt too much. Full fledged TMS platforms with price tags and complexity he did not need. What he wanted was something lightweight, focused, and affordable. Just a way to stay on top of documents and expirations without going crazy or risking fines.
That is why we built CertiAlert.It is still early, but our goal is clear: give brokers a simple, reliable tool that helps them stay compliant without hiring another person or paying for features they will never use.
We are building this closely with brokers, listening to what they really need, and shaping CertiAlert step by step.It is not flashy, but it is honest.And we think it might just work.
If you have ever felt the same frustration with spreadsheets or bloated tools, we would love for you to follow our journey.We are excited to see where this goes.